Let's build the product you'll be proud to launch.
As your dedicated partner, I bridge the difficult gap between a great idea and a market-ready product through my ægte approach: a blend of C-level strategy with the craft of hands-on development.
I've learned that even the best ideas get stuck.
Execution Paralysis
You have the vision and the funding, but taking that first crucial step is daunting. Hiring a full-time CTO is a slow, high-risk bet, and managing freelancers turns you from a CEO into a project manager. Each week of delay burns through your funding without moving the product forward.
Lost in Translation
You explain the business logic perfectly, but the final product just doesn't feel right. It works technically, but it fails to solve the real user problem. This gap wastes months of your time and drains your budget on the wrong features.
The Deliverable Risk
After months of work, you fear getting one of two bad outcomes: a bloated, over-engineered product that’s impossible to change, or a cheap-feeling prototype that hurts your reputation with early customers. A weak launch can kill your momentum and put your next funding round at risk.
To build better products, you need less complexity, not more.
Having seen those traps derail so many projects, I've built my practice around the ægte approach — a single point of accountable ownership.
Your startup doesn't need a disconnected team or layers of management. It needs clarity. It needs a single partner who deeply understands both your business vision and the technical realities of building it. This is how I provide that clarity, by embodying three roles in one:
Your Product Strategist (CPO)
We start by defining what truly matters for your MVP. I help you cut through the noise and ruthlessly prioritize, ensuring every dollar of your investment is spent on a feature that delivers real value to your users and gets you closer to product-market fit.
Your Technology Leader (CTO)
I design a pragmatic, clean architecture built for the long term. My goal is to prevent costly technical debt and future rewrites, giving you a robust foundation that can scale as your business grows.
Hands-On Leader & Team Builder
To guarantee maximum speed and quality at the crucial MVP stage, I lead the implementation hands-on — personally writing the code and crafting the UI. This direct approach not only ensures your vision is executed with perfect precision, but it also creates a high-quality foundation for future growth.
A Clear Path from Your Vision to a Live Product.
My process is designed for clarity and momentum, ensuring you always know where we are and what's coming next.
The Alignment Phase — De-risking Your Idea
Before we write a single line of code, we build a shared understanding. This is more than just planning; it's our deep dive into your vision to create a strategic blueprint for your MVP. We'll ruthlessly prioritize features to ensure we are building the right product from day one.
The Outcome
A crystal-clear roadmap that eliminates guesswork and aligns the product directly with your business goals.The Build Phase — Transparent & Iterative
This is where your product comes to life—with total transparency. I build in short, iterative cycles, providing you with regular, hands-on demos. You'll see consistent progress week after week and have constant opportunities to provide feedback.
The Outcome
No "black boxes" or end-of-project surprises. You have complete visibility and control, feeling confident at every stage of development.The Launch Phase — Built for Future Growth
A successful launch is just the beginning. I'll manage the deployment, help you gather crucial feedback from your first users, and establish a strong foundation for the future. When you're ready to scale, I'll lead the process of hiring and mentoring your first engineers.
The Outcome
A live product in the hands of users and a clear path forward, ensuring a seamless transition from a solo-led MVP to a sustainable, in-house team.Have an idea or a complex challenge? Let's talk!
Schedule a complimentary 30-minute discovery call. This isn't a sales pitch. We'll discuss your vision, and you'll walk away with valuable insights, whether we decide to work together or not.